The T-shirt is Evolution
They were worn by every generation star. The rock stars have broken them off. And the celebrities were mutilated. Anyone in Paris? T-shirt for 70 years and probably 70 years and so on. So how did you get here and what's the future?
Origins – Call Weapons Short Sleeve
T-shirts with humble beginnings can be traced back to the early 1930s. In the First World War, European soldiers planted in mud wore underwear. The lightweight cotton underwear was quickly adopted by the US Army. During the Second World War, the American Army and Navy gave the T-shirt a standard question. T-shirts were still underwear at that time and were not accidentally worn.
1950s – Cult Movie Bad Boys
Brando's 1956 "The Streetcar Named Desire" and later James Dean's "Rebel Without a Cause" the T-shirt has moved to the mainstream youth culture. When he was endorsed Elvis, the teenage rebel core was planted, and along with the jeans in jeans, the shirt became a hot fashion design. 1960s – From Beatnik to Vietnam
The 60s are well known for social upheaval and political events. Numerous subcultures were formed between Beatnik, Mods, Rockers and Hippies. In the early '60s, The Beatles ignored the shirt that chose their trademark. But at the end of the 1960s, the hippie generation's misty created the tie-dyed t-shirt. Colorful dyes have become the symbol of the psychedelic era in several buckets and may have become one of the worst fashion trends of the century. Other polo styles were born, including bell, muscle, v neck and tank t-shirts. The inventor of screen prints has revealed many social and political slogans about Vietnam's anti-war emotions. 1970's – Your Disco needs them
Rock came up with the own sandals to beat Hippy to death. The black t-shirt has now dealt with the printed rocks of the stadium rock supercars such as Led Zeppelin, ACDC and Pink Floyd. In the mid-'70s surf apparel appeared. Niche surfing brands such as Lightning Bolt, Billabong, Rip Curl and Quiksilver will later become large companies. Adidas, Puma, Reebok and Nike athletic giants have been prominent in branded printed shirts, shoes and clothing. The decade has been featured in many classical tees including Smiley Face, Shakespeare and I love NY, which would be a rebirth after 911. Fonzie on the TV sitcom Happy Days honored Brando and Dean 20 years ago with the blank white pole being re-introduced. In 1977, the Star Wars phenomenon exploded. Star Wars shirts were everywhere. But for twenty something of course is Disco. Films such as Saturday Night Fever and Thank God on Friday, fired pants and tight t-shirts became the silhouettes of the usual 70s.
1980's – Fashionable Beep
The impact of music has had a tremendous impact on fashion in the '80s. The new romantic movement went through the simple t-shirt in the early 80's and chose an extravagant look. Do you remember the gulls' flock? In the opposite spectrum, the Punk movement was full of flying black t-shirts, Doc Marten boots, piercings and lots of hair.
By the mid 80's, Japanese fashion penetrated. The designers, Yohji Yamamoto and Issey Miyake, re-invented the shirt for a big, kimono-style cut. In 1984, Katherine Hamnett continued to take on the remarkable "Choose Life" that Wham immediately took on. in our video "Wake Me Up Before Go Go". Soon after Frankie said, "Relax," and Smiths said, "The flesh is a murder," holding down the political t-shirt.
The oversized t-shirt grew in the women's "T-shirt", which neonized Springsteen's jeans and tees to the bases, wrapped with macho fingers during her birth in the US. For the MTV generation Armani wore T-shirt at a high standard under the T-shirt. Of course, the underwear fingers were formed with Crocket and Tubbs Miami Vice style (exceptionally in the episode of Friends).
The 1990s – Come As You Are
Surfers have seen new births as the pioneers of new brands Stussy and Mossimo. She also accepted Skaters' long-sleeved T-shirt. The gem of the Hypercolor t-shirt, where the fabric's color changed, was very popular. If the wearer behaves in an entertaining way, there are great, ugly color changes in the carpeting.
The effect of music again appeared. Hip Hop has demonstrated that this is not a phase that has adopted Adidas as the first brand. Later, Rap produced various brands such as Sean John and Phat Farm. Dance, trance and DJs have a prominent role, and tight and sleeveless pants are behaving. Grunge anti-fashion has taken over a dark-worn look in another direction
21st Century Brand Child
Branding experts say Al and Laura Ries in the book "Origin of Brands" by category of products are then classified into several categories. Like a tree, some branches may be there and die, while others grow longer and disappear again. This is best explained by TV inventions. The TV was different from the modest B & W TV to the other categories. Currently CRT, Plasma, LCD, HDTV, Rear Projection, Portable and Widescreen
There is no doubt that divergence influenced the tee. The shape of the t-shirt, in itself, spread the narrow, regular, hip-hop loose and baby tees from anywhere. With the introduction of the Internet, they boomed in labeling the smaller T-shirt. There are so many categories that are almost overwhelmed by choice. Some
T-shirt / clothing categories:
Skate Brands: Hurley International, Globe, Element, Volcom, World
Surf Brands: Billabong, Mambo, Rip Curl, Rusty Quiksilver,.
Snowboard Brands: Burton, Salomon
Hiphop Brands: Sean John, Ecko, G-Unit, Phat Farm
American Retro Classic Brands: Dickies, Von Dutch, Harley Davidson Brands: Drunken Munky and various Bruce Lee and Chuck Norris logos.
Funny T-Shirts: Vote for Pedron.
Sport Brand: Puma, Nike, Adidas, Reebok.
American Basic Brands: Hanes, American Apparel,
So which category of branches will and will die and will survive the grape juice and GAP fruits. for the next decade? Does it look better than Eminem, Kelly Slater or Tony Hawks? What about the shirt? Is this a simple piece of clothing, colorful, screen-printed graphics that has hobbies, sports, orchestras or riches that can be identified? Or is it a product branded on the market and marketed directly for its own demographic products? In any way, T-shirts have become a billion-dollar industry.
What will be the next moment of the now not so tiny t-shirt? We see the 21st century fibers such as Gortex, Merino wool and Lycra blends. As far as logos are concerned, the growing tendencies of video game tees, web t-shirts and poker t-shirts seem to be. Will these be the next surf or skate brands? Probably. Others develop from their favorite past? Could you have another Sudoku brand, a MySpace brand, a Porn brand, or an iPod T-shirt brand? Can you design the new black color yourself? One thing is sure; history has shown us that in the coming decades there will be even greater diversification. The power of the shirt was never bigger. Awesome!
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